Practice Advantage
Are You Living the Entrepreneurial Myth with Riley Uglum, OD
Episode Summary
Many independent ECPs fall prey to the entrepreneurial myth - the belief that because they can generate revenue by providing a highly valuable service, then they can run a successful small business. Dr. Riley Uglum helps us break through the myth and achieve the practice we desire.
Episode Notes
Our guest today is Dr. Riley Uglum, co-author of the book The E-Myth Optometrist and business owner of Eye Care Associates of New Hampton. In this episode, Dr. Uglum shows us how to break out of the entrepreneurial myth so we can run our practices as the businesses they are.
Key Takeaways:
- Each business owner has within them a Technician, Manager, and Entrepreneur. Many small businesses are overrun by the Technician, leaving significant lacks in people management and entrepreneurial growth and ideation.
- The goal of every owner should be to create a business in which they can leave for vacation without interrupting the flow of the business, patient care, or revenue flow.
- Creating systems for each key part of the practice and hire great people to run with those systems. Delegate everything that does not require an OD license.
- Your systems allow you to parachute in for patient care when you want and pull out to focus on the business or take time off when you want.
What Riley is reading: